Fried van de Laar

What started in 1994 as a small and ambitious family business has grown into one of the top players in the market. How did Fried van de Laar achieve this? By always working in a practical and problem-solving way, by always looking ahead and by having an explicit eye for certain niches in the market. Specialization is the key to success.


Fried van de Laar has built her name and reputation by serving many well-known retailers with her lightning-fast and professional conversion and renovation of stores. Think of names such as Jumbo Supermarkets, LaPlace, AHOLD, Domino's Pizza, Subways, Holland Casinos, Shell and many others.

Fried van de Laar and Redie Interieurs have been working together since 2011. The interior of L'Oréal is one of the examples of this collaboration.


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